Our Story

It all began with my grandfather, Markku, who always appreciated a good sauna experience but found traditional sauna benches uncomfortable. With a curious mind and a practical approach, he wondered why sauna seating couldn’t be both comfortable and inviting. This simple question sparked a journey.

 

Markku started experimenting, bringing chairs from the garden and kitchen into the sauna, modifying and testing them, searching tirelessly for the perfect solution. Though many trials failed—chairs were either too bulky, weak, or made from materials unsuitable for sauna use—he never lost his determination.

 

In 2009, together with a furniture designer friend, Markku turned his passion into reality by designing ergonomic sauna chairs, prioritizing comfort, compact size, durability, and skin-friendly materials. After numerous prototypes, they created the ideal sauna chair, a product warmly welcomed at international exhibitions.

 

As interest grew, so did their product range, including chairs with wooden backrests, lounge chairs, and even models designed for accessibility. Their innovative designs soon reached customers around the world, earning recognition and expanding internationally.

 

Today, I proudly carry forward my grandfather’s vision, working closely with him as he continues to provide valuable insights and guidance. Each chair we create embodies Markku's ongoing passion for comfort and quality, thoughtfully crafted for sauna enthusiasts everywhere. Our commitment remains strong—to enhance your sauna moments with comfort and joy, just as my grandfather envisioned from the start.

 

Jesse Miettinen, CEO